Why do I need an ad booking system when I already have an accounts package?

An accounts package will simply log your business transactions, you are able to raise invoices and reconcile accounts, but this does not allow you to book advertisements into a magazine, copy chase or design a flat plan. All of those features come with an advertising...

What support should I receive from my software provider?

Support packages can vary, but you should always check what is included before you purchase a new system. Some providers may not charge you up front for support, but they will bill you for every call that is made to the support desk. Other providers may charge you a...

Bookings have been missed from an issue how can I stop this?

Within your business, it is vital that you maintain customer satisfaction, so missing bookings from an issue that has gone to print is a massive hindrance for the company. A really useful way to reduce missed bookings is to use a Flat Plan. A Flat Plan is essentially...

How can I reduce accounting errors?

In order to run a successful business, it is imperative that you have as little accounting errors as possible. This takes a little work, but with the right methods, you should be able to reduce your errors. Firstly, if you have the facility to allow software to raise...

How can I sell more advertising space?

In any publishing business, it is critical that you sell as much space as possible. The sales team need lots of information at their fingertips in order to contact the right people and get sales. One way to try and increase sales is to make sure all company contact...

How can I improve my customer service?

Customer service is a fine art, one that needs constant monitoring and improving. In order to improve on your customer service, you first need to monitor the customer service delivery and highlight any areas that you would like to improve on. You can monitor customer...

I’m managing my subscriptions ok but how can I make it better? (How can I streamline the management of my subscriptions?)

Managing your company subscriptions can be a tricky task, there are lots of aspects to consider, including; renewing subscriptions, contacting expired subscribers, dispatching issues, dispatching back issues, upselling to subscribers, adding new subscriptions and many...

Invoices keep being missed how do I reduce this?

When bookings are being placed, there is a chance that they could get added at the last minute, meaning it can be hard to catch all invoices needing to be raised. This is where automation becomes useful. You need to be able to raise all invoices in one go, right at...

What problems do magazine publishers face?

Magazine publishers often face difficulties when it comes to the running of operations within the business but these can often be avoided. A common problem can be when a member of the sales team adds a booking after your magazine has gone to publication. This can...

What can I do to improve the use of my CRM?

A CRM system needs to work to your company’s advantage, not be a hindrance, so you need to make sure you are getting the most out of your system. Firstly, make sure all of your sales members are making comprehensive notes when dealing with prospect clients. This will...